EDRIK FIGUEROA

GTM Engineer | Web Designer, Automation & Digital Marketing Specialist

BIO

I’m a marketing automation and CRM specialist with a strong focus on go-to-market strategies, sales funnel optimization, and lead generation. As a GTM Engineer, I’ve worked on configuring and optimizing CRM pipelines, automating workflows, and integrating third-party tools like Zapier, Google Ads, and Facebook Ads. I specialize in platforms like GoHighLevel and Clay.com, helping streamline prospecting and outreach efforts. I thrive on problem-solving, collaborating with teams, and refining strategies to drive scalable growth while ensuring compliance.

MY VISION

My vision is to revolutionize marketing automation and CRM optimization by creating seamless, data-driven systems that empower businesses to scale efficiently. I strive to bridge the gap between technology and strategy, leveraging automation, AI, and integrated tools to enhance lead generation, optimize sales funnels, and drive sustainable growth. Through continuous innovation, collaboration, and problem-solving, I aim to help businesses streamline their processes, improve customer engagement, and achieve long-term success in an ever-evolving digital landscape.

EDUCATION

I earned a Bachelor's Degree in Information Technology from Angeles University Foundation, specializing in web development. He has completed full training programs for GoHighLevel and Clay.com, along with UI/UX training covering HTML5, CSS3, Bootstrap, jQuery, and SEO, as well as expertise in traditional and digital marketing.

Bachelor of Science in Information Technology

Angeles University Foundation, Philippines

Concentration: Web Development

WORK EXPERIENCES

GTM ENGINEER | CRM SPECIALIST

Spearheaded the implementation of comprehensive tech stacks to optimize business operations, enhance automation, and improve overall efficiency while providing strategic leadership and guidance to the tech team.

MARKETING & AUTOMATION SPECIALIST

Refined and optimized digital marketing technology solutions by implementing seamless CRM integrations and automation, ensuring efficient workflows and enhanced marketing performance.

TENDER SUBMISSION OFFICER

Supported one of the largest construction firms in Australia by developing compelling proposals and optimizing marketing strategies to enhance client engagement and business growth.

SALES & MARKETING OFFICER

Supported one of the largest real estate firms in New York by crafting impactful proposals and refining marketing strategies to drive client engagement and business expansion. Additionally, led the sales team to maximize profitability by providing essential sales materials and strategic guidance to enhance performance.

TECHNICAL SUPPORT SPECIALIST - TIER 2 ESCALATIONS

Delivered high-level technical support for ADSL, Fiber, and VOIP services at one of Australia’s largest internet providers for businesses, ensuring reliable connectivity, troubleshooting complex network issues, and optimizing service performance to enhance customer satisfaction and operational efficiency through huddles and business reviews.

CUSTOMER SERVICE SPECIALIST

Delivered exceptional customer service for one of the largest telecommunications companies in the United States, resolving inquiries efficiently, enhancing customer satisfaction, and ensuring a seamless service experience through effective communication and problem-solving.

TOOLS I'VE BEEN USING

List keep growing

GRAPHIC DESIGNING

• Adobe Photoshop

• Adobe Illustrator

• Adobe Premiere

• Adobe InDesign

• Adobe After Effects

• Canva

• Midjourney

BOTS | AI | INTEGRATION

• Chat GPT

• Deepseek

• Zapier

• Clepher

• ManyChat

• Make

• N8N

LEADGEN | NURTURING

• Clay

• Apollo

• Lusha

• Muraena

WEBSITE HOSTING | BUILDER

• GoDaddy

• Wix

• SquareSpace

• WordPress

• Shopify

• Hostinger

• Replo

• GoHighLevel

EMAIL MARKETING | INVOICING

• Pipedrive

• Hubspot

• ActiveCampaign

• GoHighLevel

• Zoho

• MailChimp

• MailDoso

• Instantly

DIALERS

• Dialpad

• Mojo

• VICIdial

• GoHighLevel

• Skype/MS Teams

• Zoiper

COMMUNICATIONS

• Slack

• Discord

• MS Teams

• Connecteam

• Skype

SOCIAL MEDIA ADS

• Meta Ads Manager

• Google Ads

• AdEspresso by Hootsuite

• Sprout Social

• HubSpot Ads Tool

How Can We Help You?

We’ll integrate your funnel seamlessly into your marketing flow to help you attract more leads effortlessly. Fill up the form to let us know.

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